Frank Gerits
Assistant Professor in the History of International Relations, Utrecht University
Research fellow, International Studies Group, University of the Free State, South Africa
External fellow, the Center for the History of Global Development, Shanghai University
International History and the diplomatic history of 'The Rest'
GE3V17049 The Cultural Cold War
Class 2 Soft Power and Americanization
What do these case-studies tell us about the power of culture?
Apply the concepts from the literature, Soft power, free floating signifiers, Cultural imperialism, on the different cases and post your response on Blackboard: Describe the case? Write if this is an example of cultural imperialism, soft power etc.? Why?
Assignment & Readings
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CASE 1: Obama
DIVISION OF TEAMS
Case 1 Team A H J Q
Case 2 Team B I K
Case 3 Team C L
Case 4 Team D M
Case 5 Team E N
Case 6 Team F O
Case 7 Team G P
CASE 2: The Simpsons
CASE 3: Westerns
CASE 4: Starbucks
CASE 5: Hamburgers
CASE 6: How to Read Donald Duck, 1971
Also check blackboard voor the text:
